Unlike a lot of liquor stores in New Jersey, this one doesn’t hide it’s beer and choke off the floor space. I’d say about a 1/3 of the store is beer and its on the left side of the store without the bombers along the left wall and the coolers in the back. Though they stack the BMC high and deep they are also thoughtful in their beer selections with the strength being regional craft. They had a small pick-six section but the prices there, as well as the rest of beer section, were very good. I can’t say the service was amazing but it’s very close to 287 so it’s easy to get to. Is it one of the top bottle shops in the region? No, but it’s not a bad place to stop on the way to somewhere’s else.

A good beer store strategically located right next to highway 287. New-Jersey is a nice state for beer shopping squeezed in-between two other nice states for beer shopping (PA, NY). In most other states this would be an amazing beer selection, but in New-Jersey this one is only slightly above average. Medium-large in size, about 75% American micros and 25% imports. All the Flying Fish, Schafly, Terrapin, some very limited Cricket Hill, etc, etc. Impersonal service, good prices. There are a few better beer stores in NJ (Oak Tree comes to mind) but for the beer geek traveling along the 287 this is a can’t miss, literally next to the highway, a 1 minute detour.

Good beer selection...it’s a shame I had the worst customer service experience here of any craft beer store I have ever visited. I’m a 23-year-old beer enthusiast and touring musician, and I actively search out the good stores in every town we come through on tour. I’ve stopped at the Liquor Outlet in Boonton several times before, but due to the rudeness with which I was treated by their staff today, they have lost my business forever. This time, some members of my band were under the age of 21 -- but seeing as I was the only one interested in craft beer anyway, they didn’t mind waiting in the van while I perused the selection in Liquor Outlet for my personal consumption. After about 30 minutes of scrutinizing the Belgian section, I finally selected three rare bottles which I had never seen before. When I brought them up to the front to check out, they asked to see the IDs of the other 3 guys waiting in my van. When I explained that they were underage but this purchase was for my private enjoyment, I received accusing looks and an apathetic response from each of the two cashiers and the manager. Definitely could have done without that. Of course, I’ve heard of this store policy before...but could they have said something before I wasted 30 minutes examining their stock? And I would have understood the suspicion if I was purchasing three 1.75 liter bottles of low-quality hard liquor, but three bombers of rare/expensive craft beer? Seriously?? I was treated like a lying, conniving miscreant instead of the loyal, enthusiastic customer I truly was. I understand they are trying to be a responsible liquor retailer, but their execution of this policy today was nothing short of disrespectful and insulting.

Best beer store in North Jersey without a doubt. Nothing else comes close! Their "wall of beer" with laminated information cards for each beer is a great touch. The people are friendly and they are always asking if they can help you. The wine selction and prices are great too.

Hands down my favorite liquor store in Northern New Jersey. The only reason it doesn’t get 100% is because it doesn’t have each and every beer on the planet available.

One of my favorite stops as they always have a great selection; prices are decent too.

Quite a few hard to find and foreign beers along with good prices. Best selection I have seen in the county.

This place has the largest amount of belgian and craft beers that i have ever seen. A must for anyone who likes craft beers at decent prices.

A nice selection of 750 ml and 22 oz bottles. Nice range of local beer to include a nice size cooler for cold beer to go. A very easy on - easy off from route 287. Somewhat decent prices, nothing to high or outrageous. Also a good range of styles. The staff was very friendly and two cute girls working the register. When I travel past this way to visit family, I will be stopping here again.

I stopped in Liquor Outlet Wine Cellar for the first time today. I’ve passed it many times but didn’t realize it had such a killer beer selection. Unreal, I didn’t have a lot of time, I was in there maybe 20 minutes but I didn’t even scratch the surface. I picked up some Ballast Point Sculpin IPA, Mikkeller Beer Geek Breakfast, Guiness FES, Founders Breakfast Stout, Brooklyn Choc Stout and a Rochefort #6. I could have picked out so many more but I had to draw a line for today. There had all the locals. Even had Bear Republic and the Bruery from Cali. All the Stone beers of course except I didn’t see any Verticals. All beers can be bought single even if only found in 6 packs. Many cold beers in back as well. I live about 30 min away so I’ll be back.