December 2, 2010
An absolutely beautiful store with lots of open space, lovely wooden shelves and fixtures, and a definite emphasis on either quality, or expensive things. There’s a nice area of a few fridges that stock an ample amount of sakes (and some sojus and shochu) that is worth a look. In addition there are two bins (encompassing maybe 10-15 at most) ciders and perries from all over. With a backpack fairly full from a visit to New Beer minutes and blocks earlier, I left with just a small cup sake that I still have to upload to the site, and a rather tasty looking Spanish cider. No beer here, but worth a stop for some sakes or ciders, and definitely worth it if someone in your party is into wine and or spirits. Apparently there are regular tastings here as well, but on a weekday at around noon, none while I was there. Still worth a visit. Wish they had ice ciders though.

July 15, 2010
If it’s sake or cider you’re after this is a great spot. The sake is all kept in chilled cases and there is a very wide selection in a number of styles and price points. The staff really knows their stuff and they host informational classes on sake (as well as other spirits and cocktails). This is the best liquor store in NYC and the prices are remarkably fair. The cider selection isn’t all that large, but they get things here that you won’t find anywhere else including real Asturian sidra and a really tasty French perry that was sublime. A destination for spirit and sake lovers.

June 20, 2010
Excellent selection of over 100 Sakes mailed in a wonderfully packed packages. No broken bottles.