February 4, 2009
The place looks cool and modern, but I was very dissapointed because it is a tourist place and when I entered I wanted to take some pictures and I was suddenly told off by the manager that I could not take pictures, and he was getting very rude and unpleasant. The place is more of a store but they seems that they do not sell known beer only their own but since there was no welcome I did not want to stay.

January 23, 2009
Un bon lieu pour aller boire une bière grand espace, bière pas trop chère, déco agréable au sous sol, le service par contre est un peu froid.

July 31, 2008
Expensive adress and a nice and tidy bar/shop. But the selection of beers...oh dear. Only brands owned or distibuted by Heineken, being sold here. I counted 8 different beers. I bought the new Heineken aluminium bottle and the Culture de Biere blond (Pelforth) to my home selection. Friendly staff.

May 12, 2008
Very touristic. You will have only a few heineken beers...

February 27, 2008
This review is not a recommendation, but a warning: craft beer lovers need not bother with this place. You might spot it while strolling down Champs Elysees and be tempted to investigate. It looks so promising, with a nice name and a menu devoted to pairing with beer. But there is no craft beer here only Heineken and its subsidiaries. Affligem was the best of the bunch, but I didn’t come to Paris to drink Heineken. There’s a house blonde brewed by Pellforth, and this is the only place to get it if you’re a ticker. Otherwise, not much to see here. Just keep on walking.