Ed Hardy Premium Beer

Brewed by Cervecería Mexicana
Style: Pale Lager
Tecate, Mexico

Serve in Dimpled mug, English pint, Lager glass, Shaker

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Bottle. Translucent straw yellow with a short, fizzy white head. Aroma is wet cereal, grains, light malt, and straw. Taste is sweet malt, corn, cereal, and grassy notes. Rather sweet throughout. Body is light and fizzy. Ends with more wet cereal, grains, light grassy notes, hints of caramel, and straw. Not horrible but a typical pale lager.

Bottle at my tasting. Definitely worthy of the Chimay looking chalice it is poured into in the picture up there in the left corner.

Bottle at the TURD Tasting. Pours light golden yellow with a white head. Relatively inoffensive, a little bit of grainy sweetness, but not much else.

Bottle at Max’s for the Turd Tasting. A wonderfully fantastic beer crafted with nothing but the finest care and precision. SEEK OUT NOW!

Bottle I shared at the NY Meet the TURD tasting. Only the best for them. Pours a clear yellow. Mild aroma of rice and wheat. Flavor is offensive of rice and band aids. As tasty as a sleeve tattoo.

Bottle - pours pale gold with a bubbly head. Sweet metallic tang, some malt. Slightly sweet malt taste. reasonable carbonation, average lager.

Tasted directly from bottle at a friend’s Shitty Beer Shoot-Out Party. Yikes, this stuff is awful! Premium my butt. What is the point of this beer? I know Ed Hardy is a tattoo subculture marketing mogul, but why would he even want his name associated with this swill?

12 ounce bottle. Pours a pale gold with a small white head. Aroma of grain (corn mainly) and malt. Taste is very weak, mainly watered down malt. Nothing good to say about this.

The aroma is weak with corn malt quality and grassy hops. The appearance is pale gold with a smaller head. The taste is inoffensive and refreshing with a malt base. The palate is smooth from carbonation. There is nothing great here but overall an underrated beer.

Canette de 12 oz achetée chez Winslow Spirits & Things (Brewster, MA). Arôme: Très légère odeur de céréales et de miel. Apparence: La couleur est blonde pâle. Présence d’un large col mousseux et d’une fine dentelle sur le verre. Saveur: Goût de maïs avec une pointe fruitée. Courte durée de l’arrière goût. Palette: Le corps et la texture sont mince. Moyenne effervescence en bouche. Arrière goût légèrement fruité. (Rating #3683)

I had no idea who or what Ed Hardy was before drinking this beer. I feel like I’ve lost whatever remained of my innocence. Plain, bland Mexican beer with an annoying label. Beer designed mostly for a specific, tiny subset that probably isn’t even aware it exists.