Serve in Shaker, Tulip


on tap


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RATINGS: 278   WEIGHTED AVG: 3.09/5   SEASONAL: Special   IBU: 45   EST. CALORIES: 180   ABV: 6%
Demo is a deliciously dark lick of an India Pale Ale. It’s medley of roasted malts and heady hops will have your senses dancing to the beat of a different IPA.

   AROMA 7/10   APPEARANCE 4/5   TASTE 8/10   PALATE 4/5   OVERALL 16/20
nuplastikk (5785) - Madison, Wisconsin, USA - APR 16, 2012
12oz bottle. Deep, opaque brown-black. Mellow minty chocolate aroma. Above par for a Magic Hat product for sure, they do a pretty respectable job with this one. Chewy roasty chocolate covered hop flavor. Clean, no off flavors at all. Pretty well balanced. Right on.

   AROMA 7/10   APPEARANCE 5/5   TASTE 7/10   PALATE 4/5   OVERALL 15/20
Rciesla (5500) - Exit 15W, New Jersey, USA - APR 7, 2011
Bottle. Pours a black body with a tan head. Aromatically malty and hoppy. Viney hop tones, light grass y tones, and roasted malt tones. Aromatically okay, seems like everyone has a black ipa now and why not its a very exciting style, actually magic had pulled it off quite well. Personally i’d rather go with an OC alpine ipa but not bad. Body thins out quite a bit, also this one seems to have a stronger chocolaty malty body, meaning the hops are a bit dimmer then some of the other examples i’ve had. Regardless it works and is very good.

   AROMA 8/10   APPEARANCE 3/5   TASTE 8/10   PALATE 3/5   OVERALL 16/20
LetsGoState (818) - Pennsylvania, USA - MAR 18, 2012
Appearance is a small brown head with black color. Aroma is a sweet roasted malt. Taste is plenty of coffee and chocolate with some bitterness. Overall very good.

   AROMA 8/10   APPEARANCE 3/5   TASTE 7/10   PALATE 4/5   OVERALL 16/20
Vignale (3317) - Malmö, SWEDEN - SEP 30, 2012
Mörkt, mörkt brun med beige skum. Fina välrostade toner av milt kaffe, choklad, toffee, torkad mörk frukt, söt tobak, aningen rök, citrusmarmelad, ja listan kan göras lång. Mycket fin doft. Smaken är lite enkelspårigare, men rund och lätt, fruktig, sötlarits, inte särskilt besk, snarare lite aska i eftersmaken. En riktigt finstämt humlad porter.

   AROMA 7/10   APPEARANCE 4/5   TASTE 8/10   PALATE 4/5   OVERALL 15/20
HenrikSoegaard (13147) - Randers, DENMARK - DEC 10, 2012
Bottle. Creamy off-white good mostly lasting head. Dark red-amber colour. Heavy malty and moderate hoppy aroma. Heavy bitter strange but nice flavor. Chocolate and smoked notes. Long heavy bitter finish. Creamy palate.

   AROMA 7/10   APPEARANCE 4/5   TASTE 7/10   PALATE 5/5   OVERALL 15/20
generallee08 (772) - New York, USA - OCT 11, 2013
Presentation: It was poured from a brown 12oz bottle into a Pint glass. ("3/4 Pint of Ale" as they say on the label.) The label has a freshness date of "May 31 2011" and the abv is listed at 6%. Appearance: It has a very dark look in the glass with some very deep dark garnet colored highlights showing through the beer. I also noticed some fine sediment hanging in suspension within the body. To cap off this beer I got a dense tan head which stands two fingers tall. This head has excellent retention and coats the glass with lacing. Smell: I get a dark roasted malt character with hints of coffee and caramel. Hops are lighter than the malt and add some citrus and herbal notes to the nose. Taste/Palate: The palate opens up with mild sweetness, roasted malt, coffee and toasted bread with citrus hop notes quickly moving in. It finishes with pleasant herbal/leafy hop bitterness fading slowly off the tongue. It has a creamy and smooth mouth feel with pleasant soft carbonation. Notes: It come off more as a Porter than IPA but is still very tasty and beautiful.

   AROMA 8/10   APPEARANCE 5/5   TASTE 7/10   PALATE 3/5   OVERALL 15/20
maniac (3800) - Baltimore, Maryland, USA - JAN 1, 2014
Bottle on 03/21/2011 courtesy of Butters. Clear dark black body with ruby highlights and a large frothy off-white head. Sweet roast, chocolate and resiny hop aroma. Sweet roast, chocolate, light caramel, resiny hops and a dry bitter finish. Medium body with moderate carbonation.

   AROMA 7/10   APPEARANCE 4/5   TASTE 7/10   PALATE 4/5   OVERALL 15/20
ChadPolenz (1690) - Lakeland, Florida, USA - MAR 24, 2012
If a brewery is going to self-apply what is still a new style to a new beer they’d better come correct. Magic Hat Demo claims to be a black IPA and for the most part it is, but it’s not quite as hoppy as the average drinker might expect from a beer of the style.

I poured a 12oz bottle into a tulip glass.

Appearance: Opaque black body, forms a somewhat small, dark khaki foamy/frothy head. Good retention and lacing.

Smell: Very mild nose with mostly porter-like aromas of toasted malt. Some subtle earthy hoppy scents, too.

Taste: Up front you get light citrusy bitterness, then it changes on a dime to a more porter-like flavor of toasted malts with mild sweetness. It finishes with a tasty dark chocolate bitter/sweetness, and finishes a tad dry. There’s a little bit of coffee flavor and bitterness in there somewhere, which is interesting. But at only 45 IBUs it seems lacking the hop bite I expect out of a black IPA. It’s more accurately described as a hoppy porter.

Magic Hat Demo is definitely well-balanced, though, as it’s not too sweet and not too bitter. Aftertaste is perhaps a bit cleaner than it should be, but at least the beer doesn’t overwhelm. There’s really no flaws with the palate, and the presentation it offers is nice and satisfactory. I’d prefer a little more robustness but this will do.

Drinkability: With a somewhat thin and noticeably carbonated mouthfeel, Magic Hat Demo is probably the most crisp black IPA I’ve encountered. There’s definitely energy across the tongue due to the hops and the CO2, but it goes down very smooth. The 6% ABV seems a little high, as the palate isn’t quite as energetic as the mouthfeel, but that enables it to be drank in larger quantities. An ideal starter black IPA.

   AROMA 8/10   APPEARANCE 4/5   TASTE 7/10   PALATE 3/5   OVERALL 15/20
JFGrind (2000) - Glenside, Pennsylvania, USA - MAR 24, 2012
Wasn’t sure what to expect from Demo, mixed reviews on RB.com have a divided camps on rating this Black IPA. My palate was well satisfied, roasted malts, dark brown full bodied citrus with favors all in sync. Demo went well with Red Leciester cheese and looked great in my newest glass, a German Sigel Kloster Wiezen-Biere glass.

   AROMA 7/10   APPEARANCE 4/5   TASTE 5/10   PALATE 5/5   OVERALL 16/20
Rrauth (1196) - North Carolina, USA - SEP 20, 2012
From Beerilicious Iphone app: Mild coffee aroma. Brown and cloudy with a minimal tan head. Med to heavy bitterness with a long duration Oily, creamy thick mouthfeel. Astringent finish.

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