mike67 (779) - , New Jersey, USA - SEP 24, 2012
1.8 AROMA 4/10 APPEARANCE 2/5 TASTE 4/10 PALATE 2/5 OVERALL 6/20
12 oz can. Pours golden with a tall, long lasting white head and soda like carbonation. Nose is of lemon, hint of hops and malt. Body is medium and smooth. Taste is sweet corn, perfume, herbal hops, alcohol, some fruity esters. Hard to drink, easy to drain pour brew.
Nickls (1829) - SE DC, Washington DC, USA - SEP 7, 2012
1.2 AROMA 1/10 APPEARANCE 2/5 TASTE 1/10 PALATE 2/5 OVERALL 6/20
Can. Thin white head, yellow piss color. Maize yeast and fusel alcohol. Flavor is just nasty with sweet corn and lethal fusel notes. Jet fuel would be better. Ick
Chad9976 (1162) - Albany, New York, USA - AUG 18, 2012
3 AROMA 5/10 APPEARANCE 3/5 TASTE 6/10 PALATE 4/5 OVERALL 12/20
I poured a 12oz can into a lager glass.
Appearance: Pure gold hue, crystal clear, highly bubbly at first but calms down quickly. Forms a large, white, soapy head which fizzles away quickly and almost completely and leaves bare minimum lacing on the glass.
Smell: Very typical lager. No foul scents or adjunct aromas. Generic.
Taste: Simpler Times Lager is another Trader Joeís brand beer contract brewed by the Minhas Craft Brewery out of Monroe, Wisconsin. I previously enjoyed their "Name Tag Lager" and one sip into this and I was convinced it is an almost identical recipe but just a stronger brew overall. Very sweet for a lager, almost a sugar-water flavor to it, but not quite as sweet as Name Tag was. This has more of a macro, almost malt liquor taste to it, although itís still a clean palate overall thatís free from adjuncts.
I donít know why itís slightly grainy-tasting and has a touch of a metallic flavor to it. I do get a little bit of a lemony flavor right as it finishes, but thereís a certain oily taste through the middle which was not present in the Name Tag Lager. Itís not a bad beer at all, but itís only as good as a Schlitz or PBR. Cleaner tasting than your typical macro adjunct lager or malt liquor, but lacking genuine flavor and delectability of a true craft beer.
Drinkability: I donít know what accounts for the higher alcohol content of 6.2% ABV to Simpler Times Lager. Itís not any more of a robust or sweeter palate than Name Tag Lager (which is only 5% ABV) - are they throwing sugar or honey in the fermenters to increase it? Whatever the case may be I can say this beer does the job itís supposed to do - a clean, mild, crisp palate that drinks like a standard lager without any surprises. It goes down smooth and even has a slightly sweet aftertaste for a moment or two. Still, there isnít any real advantage to the bigger body so Iíd stick with Name Tag Lager instead.
tomciccateri (1001) - Albuquerque, New Mexico, USA - AUG 12, 2012
2.6 AROMA 5/10 APPEARANCE 3/5 TASTE 5/10 PALATE 3/5 OVERALL 10/20
12-ounce can at Trader Joes. Pours a clear deep golden color with no head or lace. Perfumy aroma. Light to medium body. Slight hop flavor. Mild slightly sweet malty flavor. Nothing distinctive.
DBob5150 (195) - Kansas City, Missouri, USA - AUG 3, 2012
1.8 AROMA 3/10 APPEARANCE 2/5 TASTE 4/10 PALATE 2/5 OVERALL 7/20
A friend of mine grabbed one of these from Trader Joeís. The aroma is a sweet, musty, almost "old" if that makes sense. Pours a typical medium gold with a white head the fades fairly quick. Decent carbonation & lacing. The taste is a bit too sweet and almost medicinal. Not undrinkable, but not really enjoyable either. Glad it was cheap.
JohnnyJ (4315) - San Diego, California, USA - JUL 28, 2012
1 AROMA 2/10 APPEARANCE 2/5 TASTE 2/10 PALATE 2/5 OVERALL 2/20
This beer is terrible. Sweet corn, syurpy adjuncts, and boozy. I would rate this higher if it had 10%abv because I know it would be cheap bum swill.
bluejacket74 (1302) - Reynoldsburg, Ohio, USA - JUL 28, 2012
2.5 AROMA 5/10 APPEARANCE 3/5 TASTE 5/10 PALATE 3/5 OVERALL 9/20
12 ounce can, picked it up as a single at Trader Joeís this morning for 59 cents. Might as well try it at that price! Served in a pint glass, the beer pours a clear gold color with about a half inch off-white head. Head retention and lacing are both average. The brew smells like sweet malt and corn, and not much else from what I can tell. Taste is mostly the same as the aroma, itís pretty much just sweet malt and corn, but thereís also some slight bitterness, too. Mouthfeel/body is light/medium, itís smooth and easy enough to drink. For the style of beer it is, itís not bad. I wouldnít buy this very often, but itís not like I can complain about the price. I would try it again.
Vir4030 (510) - Chicago, Illinois, USA - JUL 6, 2012
1.1 AROMA 3/10 APPEARANCE 5/5 TASTE 1/10 PALATE 1/5 OVERALL 1/20
Pours a clear yellow with a nice head from a can. Aroma is a bit wince full but then you sorta get used to the nose bite. M wife, who has already tried this, is shaking her head. Yuck! You call this beer?
Bartzilla (532) - La Mesa, California, USA - JUL 1, 2012
1.2 AROMA 3/10 APPEARANCE 3/5 TASTE 2/10 PALATE 1/5 OVERALL 3/20
We all wish for simpler times, when Little Kings 40s were 99 cents, when delivering telephone books was a legitimate excuse for work. Simpler times... when a hangover meant watching Alf, back to back before back to back Cheers episodes... waiting for your employed pals to get off work so you can repeat the last nightís beer guzzling festivities. Yes, this beer reminds me of those simpler times. So does Ballantyne.
If I were homeless (ultimate Simple Times), Iíd panhandle outside Trader Joes and trade Joe my daily merits for these inconceivably awful cans of fortified bum juice.
Like Leelee Sobieski below me notes, this is your stereotypical adjunct ale. Catering to a class that favors function over fashion.
legion242 (2173) - Richardson, Texas, USA - JUN 28, 2012
1.9 AROMA 3/10 APPEARANCE 2/5 TASTE 4/10 PALATE 3/5 OVERALL 7/20
Yet, again, another adjunct-laden crap of a beer, poured with no head and was nearly sickly sweet, with little hint if the higher abv. Reminds me of cheap Euro strong lagers.