KajII (763) - Macon, North Carolina, USA - MAY 17, 2011
3.1 AROMA 8/10 APPEARANCE 3/5 TASTE 7/10 PALATE 2/5 OVERALL 11/20
Bottle. Poured a murky medium cranberry with an average sized pink frothy head that dissapated after a few minutes and had fair lacing. The aroma right away hits you with the sweet scent of blueberry’s with a mild bread malt and a sweet yeast. It tasted mildly sweet and just a tad sour with a strong blueberry presence from start to finish with the flavor lasting quite a long time. I did notice a warming sensation from the alcohol about 30 seconds after the swallow, but did not taste it at all. Mouthfeel was light to medium in body and a little syrupy in texture with a lively carbonation. Overall a very sweet fruit beer and rather refreshing.
Fletchwadd (47) - Riverview, Michigan, USA - MAR 3, 2014
3.2 AROMA 4/10 APPEARANCE 3/5 TASTE 8/10 PALATE 4/5 OVERALL 13/20
When poured it looks like a deep purple wine with a sweet smell of fruits. Tastes of almost a purple pez with zero bitterness. Great beer if your only going to have one or two
Anthony89D (3) - Michigan, USA - FEB 9, 2014 does not count
1.9 AROMA 4/10 APPEARANCE 2/5 TASTE 4/10 PALATE 2/5 OVERALL 7/20
There is just to much of a juice since to this beer. I would also like a little more carbonation.
penguinfinity (76) - North Carolina, USA - FEB 4, 2014
3.1 AROMA 7/10 APPEARANCE 2/5 TASTE 8/10 PALATE 2/5 OVERALL 12/20
Bottle. Smells strongly of blueberry, and the taste follows. Looks like grape juice in the glass. Head is mostly carbonation, a reddish purple that fades quickly. It starts off with a basic lager flavor, which is quickly washed over with blueberry. I understand all the reasons beer snobs look down at this, but I enjoy it. It’s not a complex porter or IPA, but it has its place.
chucklemation (273) - Pontiac, Michigan, USA - FEB 2, 2014
4.5 AROMA 8/10 APPEARANCE 5/5 TASTE 9/10 PALATE 5/5 OVERALL 18/20
The low ratings don’t surprise me as this is a maligned style of beer on this site, but this is a very tasty drink. Has a dark purple color with a pinkish head, reminiscent of a blueberry. Smell and taste is sweet blueberry fruit. No hint of alcohol. Smooth and deceptively strong. Delicious.
lana5 (8) - Canton, Michigan, USA - JAN 28, 2014 does not count
3.8 AROMA 10/10 APPEARANCE 5/5 TASTE 9/10 PALATE 5/5 OVERALL 9/20
A purple color. Almost like carbonated blueberry juice. Very delicious and not overly sweet.
andrewje41 (60) - Kenmore, Washington, USA - JAN 1, 2014
1.7 AROMA 5/10 APPEARANCE 2/5 TASTE 3/10 PALATE 2/5 OVERALL 5/20
Pours a strange purple color. Way too sweet. Hides alcohol well, Tastes like a fruity wine more than a beer. Drinkable, but not my type for sure.
DutchHillbilly (60) - Mattawan, Michigan, USA - DEC 31, 2013
1 AROMA 5/10 APPEARANCE 2/5 TASTE 1/10 PALATE 1/5 OVERALL 1/20
No head. Color of grape crush. Tasted exactly like carbonated wine. I despise wine. Hated it 500%
BrettTaylor (365) - Radford, Virginia, USA - DEC 29, 2013
0.6 AROMA 1/10 APPEARANCE 2/5 TASTE 1/10 PALATE 1/5 OVERALL 1/20
Smells like cheap convenience store blueberry muffins or blueberry gum. Pours a really unnatural purplish red color. Initially sweet on the tongue then finishes with an artificial weird tang that won’t leave your palate. Disgusting.
jbuskirk (270) - Holdrege, Nebraska, USA - DEC 26, 2013
0.9 AROMA 4/10 APPEARANCE 2/5 TASTE 1/10 PALATE 1/5 OVERALL 1/20
This beer is unrefined and just not very tasty. It has a weird-looking body and the aroma is like that of a bad, cheap wine. Blueberry flavors are overbearing and tart. In the end, this is a shitty lager that has been dressed up to look like a fruity bitch beer. If you’re offended by that statement, I’ll pretend to be referring to the (hopefully female) dog on the label. However, the 8% ABV probably has great appeal for frat boy types.
RJ815 (16) - Florida, USA - DEC 17, 2013
3.8 AROMA 7/10 APPEARANCE 4/5 TASTE 8/10 PALATE 3/5 OVERALL 16/20
Distinct purple color of blueberries and similar smell too. Sweet tasting, with no real trace of hops or any bitter flavors. As others have noted, for an 8% alcohol brew, you’d never know as the fruit flavors mask the fact that any alcohol is in it. Definitely more on the alcopop / cooler side of things in terms of taste, but if you’re fine with that then this beer may be just right for you.