TrüBeer

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Just bicycled over from the nearby ’big city’ of Northampton. Unfortunate for this fine shop, the bridge connecting the two towns, located right next to their store, has been under repair for some time now. They certainly have the most diverse and interesting selection of brews anywhere near here, though most of them are not chilled at all. The encouraged 6-pack building is a great feature, as I was able to select 6 new-to-me brews at a decent price for some sampling. Here’s hoping the bridge project gets completed before the financial squeeze forces this fine place out of business!

It looks like someone built a craft beer store into the side of a house which is important to note. There’s a bit of parking on the side and more in the back. The store is nearly all craft beer with a little corner for wine. Beer is separated by style which makes it easier to find what you want. I also like that the store is kept at a reasonably cool temperature and that they’re not blasting light. The selection is editorial and intentional with mainly regional and national craft with some Mikkeller. evil Twin, and the like as well. The guy working didn’t talk much but that’s ok. There’s obviously been a lot of thought and care put into this place and I hope the locals support it. It’s certainly beats the table and vines of the world.

A beer store first and foremost. Only deals with American microbrews from what I can tell. Selection was fantastic yet limited to what is available in the area; however, there were a few beers there I had not seen elsewhere, such as the Founders Kriek. One of the best things: all beers can be bought as singles. Knowledgeable staff, though I did not speak much with them. They host tastings from various regional breweries such as Six Point, High and Mighty, and Element. It is a true joy going to this store. Highly. highly recommended, certainly the best beer-only store in Western Mass, worth the trip. Seek.