Serve in Shaker, Snifter


on tap

Broad Distribution

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RATINGS: 1618   WEIGHTED AVG: 4.06/5   SEASONAL: Series   EST. CALORIES: 282   ABV: 9.4%
You have in your hands a devastatingly fresh double IPA. While freshness is a key component of many beers- especially big, citrusy, floral IPAs- we’ve taken it further, a lot further, in this IPA. You see, we specifically brewed it NOT to last. We’ve not only gone to extensive lengths to ensure that you’re getting this beer in your hands within an extraordinarily short window, we made sure that the Enjoy By date isn’t randomly etched in tiny text somewhere on the bottle, to be overlooked by all but the most attentive of retailers and beer fans. Instead, we’ve sent a clear message with the name of the beer itself that there is no better time than right now to enjoy this IPA.

Batch List:
Enjoy By 09-21-12   Enjoy By 02-15-13   Enjoy By 02-14-14 Enjoy By 02-14-15
Enjoy By 11-09-12   Enjoy By 04-01-13   Enjoy By 04-20-14 Enjoy By 04-20-15
Enjoy By 12-21-12   Enjoy By 04-20-13   Enjoy By 05-16-14 Enjoy By 05-17-13
Enjoy By 07-04-14 Enjoy By 07-04-13   Enjoy By 08-16-14 Enjoy By 08-02-13
Enjoy By 09-20-14 Enjoy By 09-13-13   Enjoy By 10-31-14 Enjoy By 10-25-13
Enjoy By 12-05-14 Enjoy By 11-12-13   Enjoy By 12-26-14 Enjoy By 12-13-13
Enjoy By 10-31-15 Enjoy By 07-04-16

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varanid99 (1252) - AUSTRALIA - OCT 31, 2015
31-10-15 Edition. Deep gold pour with a thick white head. Smells ridiculous - huge, resinous, mango, pine, citrus aroma with a bit of malt under it. Slightly sweet, big tropical fruit, malty, a slight bit of booziness, great bitterness of the finish.

earmando (1) - ashburn, Virginia, USA - OCT 30, 2015 does not count
Fresh i just can believ this place have it, very well stocked place schmitzservices.com

TimE (5953) - Tokyo, JAPAN - OCT 30, 2015
Medium amber golden color.some mangoes and stone fruit in the nose. Not too sweet. Very carbonated. Well made, but actually I don’t like the hops and fruits.

Muggus69 (2531) - Yarram, Vic, AUSTRALIA - OCT 30, 2015
650mL bottle from Beer Cartel. Enjoy By 10-31-15 Pours a deep gold body, dense white head persists. Potent aroma, oozes hop resin - orange oil, pine sap, bay leaf, overly ripe rockmelon, biscuity malts and booze. Oily body, texture is slick & sticky with hop resin, hangs on the palate a long time. It’s like a tincture of hop resin - citrus, pine, tropical fruits, stonefruits - think of a pale fruit, it’s in there. Malt is underwhelmed, bitterness is horrendous, booze is not shy at all. Highly impressive, but it must be said, somewhat overrated.

BozzBoyer (39) - New York, USA - OCT 29, 2015
Appearance: Deep Gold. Aroma: Pine, Resin, Hoppy-as-F, Little bit of Malt, Tangerine, Grapefruit. Taste: Smooth, Pine, Resin, Tangerine, Grapefruit, Pineapple, Citrus, SPRUCE. Very delicious. If you can't find Heady Topper this is a great substitute. No beer is the same of course but this is damn good. Cheers! ---Rated via Beer Buddy for iPhone

HippieFee (450) - - OCT 27, 2015
Large Format - Golden color with a slight amber hue to it. Has a weird smell to it. Very floral taste to it. Balance of sweet and floral with not a lot of bit. Some spicy pepper flavors as well.

MarcoDL (5017) - NETHERLANDS - OCT 27, 2015
Draft at Beachwood, had the 10.31.15. Aroma of pine, citrus and caramel malt. Flavor of caramel, fresh grassy hop, soft citrus, peach and passion fruit. Nice smooth note of soft caramelly booze. Good beer.

Sevenlee (1846) - Central Coast, NSW, AUSTRALIA - OCT 24, 2015
Bottle labelled Enjoy By 10.31.15. Consumed less than two weeks after bottling which is impressive considering it came all the way from California to Sydney. Pours a clear golden colour with a big off-white head. Aroma is malt, fruit, citrus, floral and big fresh hops. Taste is medium sweet of fruit and citrus leading to a big hoppy finish. Amazing!

murran (652) - - OCT 23, 2015
Pours a clear amber body with a medium head. Nice hoppy aroma. Very well balanced taste with a fruity hoppyness and subtle bitterness. ---Rated via Beer Buddy for iPhone

willisread (3395) - Nashville, Tennessee, USA - OCT 23, 2015
UPDATED: JUN 28, 2016 07.04.16 Similar but lots of orange marmalade sweetness and feels much boozier than I last had it. Still was fresh and tasty, but not as earth-shattering as before. 10.31.2015 on tap at Stone in Asagaya. Deep gold with a small off-white head. Aromas of mango, pineapple, citrus and light peach. Superbly balanced with good malt backbone and fruit-forwards hops. Seems to be a nice blend between New Zealand hops and American. Some pine and resin on the finish. Great bitterness, but not overwhelming. Dangerously drinkable and wonderfully fresh.

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