Beer Industry Question???

Reads 3532 • Replies 24 • Started Wednesday, February 13, 2013 1:09:54 PM CT

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places 2 º 13:09 Wed 2/13/2013

Does anyone know what brewery reps or brewery regional manager generally start out earning with marketing/sales experience but not in the beer industry?

Also what’s the earnings potential once established?

Thanks for your help


beers 3439 º places 209 º 15:26 Wed 2/13/2013

If you’re looking for money, you’re probably looking in the wrong place. Most breweries that aren’t giant don’t have much extra to spend on reps compared to other industries.

places 2 º 18:07 Wed 2/13/2013

For sure - I was wondering more on the medium scale for some of the bigger craft breweries who are inevitably expanding into new markets.

beers 2 º 18:24 Wed 2/13/2013

Hi $20’s to low $40’s is about the best you can hope for

beers 6368 º places 233 º 18:46 Wed 2/13/2013

20k-40k a year.

It is not a well paying job and involves a lot of hard work.

beers 2 º 20:04 Wed 2/13/2013

You don’t go into this business to get rich you go into it because you love it. If you want to make a lot of money selling something go to Pharma. If you want to love what you do sell beer.

beers 3726 º places 182 º 05:04 Thu 2/14/2013

Originally posted by Cletus
20k-40k a year.

It is not a well paying job and involves a lot of hard work.

This is about right I think. And beyond that, you will likely use your own vehicle and the weekly/monthly vehicle allowance probably wont cover gas and maintenance/repairs or even just gas in many cases. And dont forget depreciation after racking up loads of mileage.

beers 2996 º places 156 º 05:31 Thu 2/14/2013

I sent you a PM.

As for the vehicle allowance not even covering gas, unless it is your brother’s brewery or something, I disagree that that is common, and even if that’s the case at some jobs, I’m not sure why anyone would take that job. Sure, the brewing business will not get you rich, but it certainly won’t and shouldn’t leave you starving and working for nothing but love of beer either.

beers 4233 º places 75 º 05:40 Thu 2/14/2013

It’s a lot of hard work, the place I work tends to attract a lot of distributors/industry folks for drinks after hours, so I’ve had a chance to talk to a lot of folks like this. I’ll say this... I don’t envy them but they do seem like a pretty happy bunch, so... maybe it’s a satisfying job to some degree?

places 2 º 06:32 Thu 2/14/2013

Right on! Thanks for the input.

beers 3726 º places 182 º 06:46 Thu 2/14/2013

Every beer rep I talk to complains about their vehicle allowance. Every single one. Now these are guys who are based in a city and work for major wholesalers who distribute multiple brands in a multiple county area. Many of them rack up an easy 75 or more miles a day. Now if you work for a specific brewery or are within a city’s limits, maybe this is different.