Beer Merchants crowdfunder

Reads 891 • Replies 13 • Started Thursday, October 26, 2017 4:05:23 AM CT

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alovelydrop
beers 9 º places 91 º 04:05 Thu 10/26/2017

Thought this would be of interest to some on here. Beer Merchants are planning to open "London's best craft beer bar and bottleshop, as well also found the UK's first lambic-inspired blendery" in Hackney Wick.

They are crowdfunding for this venture as of 12 noon today and any 'donations' between £50 and £1000 will be rewarded with a gift card to the value of double that amount. I'm not normally keen on this sort of thing, but this seems like a pretty good deal.

http://www.crowdfunder.co.uk/opening-the-beer-merchants-tap?tk=6cff4ef8a60c547ac391a36c135236fc124ca1d2

 
Leighton
beers 27377 º places 1083 º 05:29 Thu 10/26/2017

Two stops from me on the Overground...I'll play their game.

 
Theydon_Bois
beers 27913 º places 1151 º 06:30 Thu 10/26/2017

Originally posted by Leighton
Multiple stops from me via taxi, train, tube and Overground...I'll play their game.

 
The_Osprey
beers 10532 º places 178 º 06:57 Thu 10/26/2017

Promising stuff - particularly the on site blending like Monks Cafe

 
harrisoni
beers 22553 º places 65 º 07:52 Thu 10/26/2017

Just close to Stratford International for me. I'm in.

 
Beersiveknown
beers 5381 º places 178 º 11:02 Thu 10/26/2017

Done, I don't get to London often but could probably spend £100 over a few visits. Hopefully up and running by beer wk nxt yr

 
LazyPyro
beers 4082 º places 58 º 11:05 Thu 10/26/2017

Interesting twist on the usual crowdfunding aspect. I've pitched in small amounts for several breweries and bottleshops for equity in the past but getting double your moneys worth as a gift voucher seems like a no-brainer really. I mean I'm going to be spending that much money on beers regardless, so it's effectively free beer in cases like this. Granted I'll have to go to London but still... worth it.

 
Fin
beers 12834 º places 1373 º 15:08 Thu 10/26/2017

I saw this on Twitter earlier today just before launch, I've chipped in and so has Loz.

Get to Bicester - Bicester to Marylebone - Tube and Overground

 
chriso
beers 7540 º places 736 º 02:23 Fri 10/27/2017

Looks like a good deal. Either they're not anticipating that funders will make the most of their freebies, or they'll have pretty eye-watering mark-ups at the bar. Otherwise they could be out of pocket.

 
Leighton
beers 27377 º places 1083 º 04:03 Fri 10/27/2017

Originally posted by chriso
Looks like a good deal. Either they're not anticipating that funders will make the most of their freebies, or they'll have pretty eye-watering mark-ups at the bar. Otherwise they could be out of pocket.


I'm guessing they figure they can offer this discount and still make a profit, just diminished for a period for certain drinkers. On-premise margins tend to be pretty high to start with.

 
rawce
10:06 Fri 10/27/2017

Probably still cheaper and less risky than a loan from the bank.

Is the voucher in store only?