Mikkeller/Brewdog

Reads 903 • Replies 16 • Started Monday, June 17, 2013 7:32:27 AM CT

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Theydon_Bois
beers 20453 º places 1044 º 13:39 Mon 6/17/2013

Originally posted by hopbomber
Those founders have just been imported by James clay in the past few weeks so the argument of paying extra 30% for ’freshness’ via brewdog doesn’t apply in this instance.


Not in this instance perhaps but if BD distribution becomes a reliable source of fresh US hoppy beers compared to others, then I’d happily pay more (or option 3 - go without!)

 
chriso
beers 7586 º places 718 º 13:47 Mon 6/17/2013

Originally posted by ACD
The Mikkeller pricing on BD’s web shop is one thing, but check out the wild costs of the new Founders beers compared to other online outlets (beermerchants & alesbymail for example) - c40% more expensive. Not so tasty. Hopefully they’ll sort themselves out soon.

Waddyamean? Didn’t you read - they apply "a standard industry margin" both wholesale and retail. I’d have thought different mark-ups applied by different suppliers would be a significant factor in producing an effectively competitive marketplace. And that, without competition, exclusive rights are likely to lead to the highest margin the market can bear. But it seems there is just a "standard industry margin". Silly me. Still it’s nice that everyone lets everyone else know what their margins are so that they can all standardise.

 
BenH
beers 3436 º places 21 º 14:02 Mon 6/17/2013

I don’t think £4.50 for founders porter is that outrageous.

 
Beersiveknown
beers 5301 º places 174 º 14:33 Mon 6/17/2013

Originally posted by BenH
I don’t think £4.50 for founders porter is that outrageous.

Not by itself, but when u can get it fir 2.65 at alesela you can see that there’s a fair margin being added on by the aberdonians...

 
Beermack
beers 725 º places 36 º 14:34 Mon 6/17/2013

Is that an AWESOME standard margin I wonder?
And yep, £4.50 for Founders Porter would be grand for me too - but not if it's available for nigh on a quid less on the books of a competitor with a range of better brews to go with it. I do like fresh Ingrid & Jackhammer though, I must say, so fair dos to BD for that.

 
harrisoni
beers 19171 º places 37 º 10:36 Tue 6/18/2013

Founders All Day IPA from Utobeer was £2.40 and the hop was certainly fresh enough for me. OK I haven’t had this in the US, but the hops didn’t show the sometimes oxidised tiredness you get. Pretty fresh I’d say.