This is ridiculous

Reads 8517 • Replies 66 • Started Tuesday, October 13, 2009 5:52:55 AM CT

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TheBeerGod
beers 6415 º places 109 º 05:52 Tue 10/13/2009

Didn’t see this posted anywhere else on here.

http://news.yahoo.com/s/ap/20091012/ap_on_bi_ge/us_monster_drink_fight_2

Time to boycott Monster and all of its products, I’d say.

 
MOboy
beers 510 º places 3 º 07:00 Tue 10/13/2009

Originally posted by TheBeerGod
Didn’t see this posted anywhere else on here.

http://news.yahoo.com/s/ap/20091012/ap_on_bi_ge/us_monster_drink_fight_2

Time to boycott Monster and all of its products, I’d say.

I’d have to agree. Any lawyers out there want to do some pro bono work?

 
Walt
beers 2449 º places 189 º 07:04 Tue 10/13/2009

Originally posted by TheBeerGod
Didn’t see this posted anywhere else on here.

http://news.yahoo.com/s/ap/20091012/ap_on_bi_ge/us_monster_drink_fight_2

Time to boycott Monster and all of its products, I’d say.


Agreed. I sell about 3 cases a week at the place I manage. Guess I’ll switch to Full Throttle or Rockstar.

 
HonkeyBra
beers 4044 º places 13 º 07:37 Tue 10/13/2009

I have doubts about The Monster beverage company’s ability to say that this beer, the "Vermonster" is passing off as its own energy drinks. There are many other beers currently brewed in the United States using the word "monster" in it’s title, including the very popular Brooklyn Monster Ale. Funny they didn’t approach Brooklyn with the suit, but brooklyn probably has more resources and therefore more likely to litigate.

 
SuIIy
beers 1984 º places 53 º 09:24 Tue 10/13/2009

I dont drink energy drinks, but I will make sure to continue to not buy monster products

 
mcox90
beers 2872 º places 61 º 09:51 Tue 10/13/2009

Originally posted by SuIIy
I dont drink energy drinks, but I will make sure to continue to not buy monster products

+1

 
douglas88
admin
beers 12649 º places 388 º 09:58 Tue 10/13/2009

Yep, this is absurd. I’m happy to see that Rock Art is working hard to stop this. They have a page on facebook and listed a bunch of links on BA.

 
steview
beers 1037 º places 21 º 10:00 Tue 10/13/2009

This is when I despise lawyers.

 
jake65
beers 4379 º places 158 º 10:19 Tue 10/13/2009

Originally posted by mcox90
Originally posted by SuIIy
I dont drink energy drinks, but I will make sure to continue to not buy monster products

+1


Looks like only Rockstar in my shop from now on.

 
after4ever
admin
beers 8025 º places 322 º 10:34 Tue 10/13/2009

If you own a trademark on a given name, you are obliged, by law, to defend it.

The fact that Monster is doing this doesn’t mean that they feel like the brewer is infringing on their brand. Could be someone just gave them the impression that they could lose their trademark rights if they let this slide. It’s entirely possible that they will send him letters, then "decide not to pursue it."

Better than even odds that they hate what this will do to their PR, and they find it a pointless PITA.

 
NobleSquirrel
beers 3437 º places 209 º 10:45 Tue 10/13/2009

I don’t buy it, particularly based on the aforementioned Brooklyn Monster Ale...

Originally posted by after4ever
If you own a trademark on a given name, you are obliged, by law, to defend it.

The fact that Monster is doing this doesn’t mean that they feel like the brewer is infringing on their brand. Could be someone just gave them the impression that they could lose their trademark rights if they let this slide. It’s entirely possible that they will send him letters, then "decide not to pursue it."

Better than even odds that they hate what this will do to their PR, and they find it a pointless PITA.