Like so many things in America, lots of flash and no substance. Very pretty and efficient, smiles and pretty girls everywhere. Very busy with entertainment and shopping. Lots of never heard of beers, but all towards the macro lover. This is a ticker dream, but craft nightmare.
Despite the fact that most of their products are swill, it is still nice to tour one of the oldest American breweries and walk among the history of such a landmark. Two free beers at the end of the tour definitely help to erase your memory of the heat and humidity you have just been exposed to in St. Louis.
I never added this place because it didn’t meet the website’s "Only serves craft beer" criteria, but yes it is a must visit for any beer lover (and Bud haters). I’ve gone about 6 times in STL. If nothing else, you can gain an appreciation for the ginormous operation of this type of brewery ... the lagering tanks are bigger than most micro’s produce in a year. Listen to the perfectly scripted and rehearsed tour repeated over and over by the attractive and bubbly post-teen guides as they with a straight face exalt the properties of rice in their beer. Sample some of the crappy adjunct-laden beers at the end of the hour-long indoctrination, and amaze yourself that they come out the same every single time, even in 5 billion gallon batches! And the horses and dalmations are cool.
A huge tasting room at the brewery that has a good number of lessor available AB InBev beers. Service was of course very friendly but most were not that familiar with the beers. No food on my visit and prices were quite good. The quality of beer isn’t high but it is still worth the experience.
It’s interesting. Clydesdales. Lots of history. Short notes on brewing. Big, clean facility. Free beer. Who cares? Well now they are serving Budweiser American Ale. It’s worth going through the tour for a couple of those. The brewery is like the beer. Great technically. Very clean. Good tour guides. Really nice stable. Good rating cause of the above, but partly at my joy in discovering a new and decent ale.
I’ve probably done this tour at least two dozen times. It’s essential for those visiting St. Louis and it takes a little under an hour. A few of the buildings are on the National Register of Historic Places, so the grounds do have a special feel to them. A slight knock to the ambience because it has gotten increasingly corporate and touristy over the years (and, I know, it’s always been a far cry from small breweries). The tasting room obviously has primarily A-B products, but a few others they distribute in North America (occasionally Stella, Beck’s, and others will appear). You can also get drafts of things before they come out en masse; I was among the first to try Bare Knuckle Stout and Shock Top on tours in recent years. The smell of the brewery wafts all the way across South City on clear, warm nights and that’s a good thing. The buildings, the story, the clydesdales, and the pageantry are unique, even if most of the beer isn’t. This place is important to St. Louis and I hope InBev doesn’t strip away even more of what makes it special.
Visited at the end of RBSG 2014 for a brewery tour. Free tour included a sample of Budweiser or Bud Light and a free draft pint of your choice at the end. Okay tour, worth a look if you’ve never done a bigger brewery tour I guess. Draft list includes the usual macros with some lesser known ones, also a tap for Goose Island. Didn’t try the food, not sure how ordering food worked since no one ever came over to ask. Merchandise store has shirts, beers, hats, and other items for sale. Pretty ample amount of free parking.
I used to live in Soulard, where the beautiful smell of wort would waft over the neighborhood every day. Smells like money, as they say. Went on the tour 14 times, partly in an effort to memorize the tour guides’ lame jokes. There’s also a sick fascination with the enormity of this impressive old place. Some free beer at the end of course. They say two beers, but they’re not really counting as long as you don’t make an ass of yourself. They did have Bass in there, so that’s someting.
Not a craft beer destination, but a destination rich in history that you’ll inevitably find a new beer or two to tick. The tour is cool, and you get a free beer at the end. Atmosphere is awesome (huge and open), and service was good. We didn’t eat, but they have food. I laughed at the idea of going here initially, but I’m glad we did.