I don’t think we were even looking for this place actively but on the way back from a frustrating and (hilariously) disgusting stop at ‘t IJ we happened across this on the way back into town. It’s a very large facility easily visible from the main road. Inside is actually pretty cool. They do lots and lots of tours. At the end of that tour is a tasting in a nice lounge area that you can see from the gift shop but you aren’t permitted to enter unless you end up there with the tour. We opted to scroll past the tour as our desire to drink Amstel and Heineken at the source wasn’t that great. Instead we looked around the gift shop at the amazing amount of Heineken branded crap available including some rebadged bottles but also plenty of non-beer things. Prices were understandably high as this is tourist-gouging central. In retrospect I suppose I’d like to see how the brewery works considering how large it is. Maybe next time, if there is a next time.
Offers a brewery tour which is pretty cool if for no other reason than the historical aspect. Large shop attached with all sorts of Heineken themed wares. Beer is available at the end of the tour, but it’s of course Heineken brands.
I can assure you Narke Kojaks Stormaktsporter is not available here as the listing says. This is a super commercial brewery tour with 10 euro sampling of Heineken beers at the end of the tour, and no, nothing odd or special is served. Just regular Heineken products. All commercialized, this is a place to go if you are a tourist, not a beer traveler. Less interesting than the Guinness tour in Dublin I thought. Beers at Guinness were much better and they have snacks for you along the way to boot.
kermis (551) The Hague / Amsterdam , Netherlands | July 18, 2016
Of course it’s not a craft beer destination. It’s a tourist tour of the old brewery giving the history of Heineken and of course a couple of beers. It’s a decent enough tour, no complaints. Just not a Ratebeer destination nowadays.
This was only a few blocks from my hotel so thought I would drop in. A tourist site for sure. I saw many places advertising the "Heinekien Experience". For 16 or 18 Euros (depending on where you purchase tickets), you get a tour of the brewery, three beers, and a glass. Oh, the brewery doesn’t really brew anymore. Not worth the price of admission.
The Molenzolder is a bar on top of the Heineken Brewery in Amsterdam where corporate events are held. There are about 20 taps and I enjoyed some rare beers on tap, including the Wieckse Rosé, Brand Dubbelbock, Brand Meibock and the Amstel Rijp Bock. The Heineken Experience tour also ends in this room and for 10 euros you can try 3 beers. I know the tour is touristy and perhaps not indicative of the country’s finest but I was pleasantly surprised by what was on offer (lots of different Heineken, Amstel, Brand, Wieckse and Murphy’s beers.)
This is by far the most expensive brewery tour which I suppose they excuse by calling it an "experience." It is a bit of a theme park, but nothing that should be at the top of your list in Amsterdam where there are so many good beers to try and bars to discover.
When I had been in Amsterdam for last couple of times I didn’t have the time or will to come here, but now that I was in Amsterdam again, fuc.... Heineken Brewery was closed until September for redecorating (I was in August). You really can’t believe it…Next time when I’ll be visiting Amsterdam this will be the first place to go to. Untill then all the scores are going to be temporary.
Visited a couple of times in my student days. Loved it then, because entry was only €1,- (not €10, like it is now), and drinking was free after the tour. Unlimited Heineken for an hour or so, if you were lucky enough. Nowadays, tour is as said no longer free, drinking is limited to 3 beers, tour is no longer guided I think. However, nice touristy experience, nice to see the history of Hollands largest brewer. The brewery itself has not been active for a long time though.
Kinda expensive but a fun interactive tour. Was with group of non beer geeks and everyone had a fun time. My wife got beer pouring certificate and i emailed silly music video of me signing in dutch to friends. you get 2 beers with tour, even the extra cold version which they used to charge more for. anyways its was quite fun if your not a jaded prick