When ya think about it, calling any PILS an IMPERIAL PILS is somewhat ironic. At the time of its creation in the dim recesses of post-stone-age / pre-X-box European citystates teh PILSENER style was indeed the IMPERIAL beer of its time, putting every other more colorful beer of its time to shame amidst a revolution of thermometer making. And without a doubt, its reign was long. No American-born ales have usurped all of the imperialness there is to usurp and for the PILS to rise again, like every aspiration-ridden social ladder-climbing creature on the planet it must further evolve ... This is that! We ahve made our own not-so-ordinary PILS every week of every year since 1996 and we have come to respect its stature in our own brewery-word ... but Darwin never sleeps. Evolution persists, the weak are meat and the strong will eat, and now this brew has happened ... further, further, further.