AB/InBev Acquires Northern Brewer

Reads 4616 • Replies 18 • Started Saturday, October 15, 2016 12:54:15 AM CT

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Message BeerandBlues2 P beers 20257 º places 1224 º 00:54 Sat 10/15/2016 While I typically support the local shop, I do occasionally order from Northern Brewer. That ends now. http://startribune.com/roseville-based-beermaking-supplier-northern-brewer-bought-by-world-s-largest-beer-company/397142501/
Message radagast83 beers 12460 º places 427 º 01:37 Sat 10/15/2016 Wow. I just recently bought some stuff from them when I didn’t have time to make it to the local home brew shop... Ah well.
Message Beerdrinker79 beers 2189 º places 7 º 02:15 Sat 10/15/2016 Repulsive!
Message Fukito P beers 1064 º places 37 º 14:45 Sat 10/15/2016 Can[t understand what their angle is with this acquisition... just hope they don’t buy morebeer as well...

Message fly P beers 1490 º places 271 º 15:49 Sat 10/15/2016 Perhaps they will monitor what people are ordering - end then ignore it and continue to label their mostly foreign owned product "AMERICA" beer.
Message stevoj P beers 16142 º places 1244 º 09:34 Sun 10/16/2016 Originally posted by Fukito Can[t understand what their angle is with this acquisition... just hope they don’t buy morebeer as well... It’s not just about making beer, its about selling beer.....
Message TheHOFF43 P beers 2045 º places 169 º 10:46 Sun 10/16/2016 Should be good. More access for people, larger scope of products and more efficient operation.
Message joet P admin beers 2900 º places 125 º 11:07 Sun 10/16/2016 Originally posted by Fukito Can[t understand what their angle is with this acquisition... just hope they don’t buy morebeer as well... Why does google buy tiny tech startups? I think they’re doing this so that they better understand the role -- in terms of culture, education, trends and relationships -- that homebrewing plays in the craft ecosystem, and to play a role in it. It’s doubtful they’re doing this for financial or market strategy reasons.

Message ContemplateBeer beers 2092 º places 154 º 11:13 Sun 10/16/2016 Originally posted by Fukito Can[t understand what their angle is with this acquisition... just hope they don’t buy morebeer as well... Well, lots of craft brewers start out as homebrewers. And if they start their big beer relationship at that stage... it’s like the beer equivalent to putting your kid in an (insert cause here) onesie. Not really, but I think you get the idea- get brewers on your side from step one.
Message JK beers 7296 º places 442 º 12:09 Sun 10/16/2016 Reasons for buying it might be to close it or limit access to ingredients. Reduce the number of home brewers and stop future craft breweries. Diabolical.
Message StefanSD beers 2449 º places 57 º 12:57 Sun 10/16/2016 Originally posted by JK Reasons for buying it might be to close it or limit access to ingredients. Reduce the number of home brewers and stop future craft breweries. Diabolical. That’s a bit cynical, but if your point is that AB is now in a position to manipulate and influence the home brewing sector you are correct.