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New $400 Beer from Carlsberg

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Myrup
08:53 Fri 1/25/2008

Jacobsen Vintage No. 1 from Carlsberg, costing 2008 danish kroner or about $400 is going to be released at midnight CET (6pm eastern):

Carlsberg Will Sell $400 Beer at Gourmet Restaurants (Bloomberg)

 
DietPepsican
premium
beers 1534 º places 56 º 08:58 Fri 1/25/2008

ISO

 
Myrup
09:05 Fri 1/25/2008

Itís a Barley Wine (10.5%), only 37,5 cl. 200 bottles have been aged in fresh swedish oak barrels, and 400 bottles have been aged in fresh french oak barrels. There will be a Jacobsen Vintage No. 2 in 2009 and Jacobsen Vintage No. 3 in 2010, costing respectively 2009 and 2010 danish kroner.

You can see a picture here

 
DonMagi
beers 5595 º places 50 º 09:09 Fri 1/25/2008

Thats all very well it selling beer for $400, however nothing from carlsberg shows why it costs so much? I mean for it to cost that much it must be made with hand picked barley roasted over a perfect fire then boiled in an old copper fired by coal. Then aged in 20 different 100yr old congac barrels or something. You cant just place a figure on beer and expect people to go well if it costs that much then it must be worth it. Theres no wine or port i can think of thats worth that kind of money thats made these days, even very speciallised spirits need to be aged for a long time to be worth anything like this amount.

Its a gimic but if theyíre wanting to tap into the craft beer market bringing out a $400 bottle of beer sure aint going to do it.

 
wunderbier
beers 1434 º places 17 º 09:11 Fri 1/25/2008

Originally posted by Magic_dave6
Thats all very well it selling beer for $400, however nothing from carlsberg shows why it costs so much? I mean for it to cost that much it must be made with hand picked barley roasted over a perfect fire then boiled in an old copper fired by coal. Then aged in 20 different 100yr old congac barrels or something. You cant just place a figure on beer and expect people to go well if it costs that much then it must be worth it. Theres no wine or port i can think of thats worth that kind of money thats made these days, even very speciallised spirits need to be aged for a long time to be worth anything like this amount.

Its a gimic but if theyíre wanting to tap into the craft beer market bringing out a $400 bottle of beer sure aint going to do it.

+1

 
puzzl
beers 3257 º places 138 º 09:12 Fri 1/25/2008

Why must every single (non-beer geek) beer article use "hints of" when describing a beer. So annoying! Seriously, look for it, itís 100% guaranteed.

 
TheBeerSommelier
premium
09:39 Fri 1/25/2008


Boutique beer...nothing more. Itís all marketing and hype.

Just like Opus One, this wonít be nearly worth the asking price. Will some people buy it? Maybe. Will they be suckers? Most certainly.

 
lb4lb
beers 2574 º places 27 º 09:47 Fri 1/25/2008

At $400, it is clearly the best beer ever made.
Case closed.

 
Marko
premium
beers 4328 º places 221 º 10:45 Fri 1/25/2008

Anyone willing to trade a bottle for a bunch of Croatian canned pale lagers?

 
Christian
premium
beers 11806 º places 240 º 11:01 Fri 1/25/2008

Originally posted by puzzl
Why must every single (non-beer geek) beer article use "hints of" when describing a beer.


Is it acceptable in RB ratings? If not please kick my ass

 
Christian
premium
beers 11806 º places 240 º 11:02 Fri 1/25/2008

Originally posted by Magic_dave6
Thats all very well it selling beer for $400, however nothing from carlsberg shows why it costs so much?

Because they believe they can sell it at that price. And they probably can