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Brewer: Amager Bryghus
Style: Zwickelbier / Kellerbier / Landbier
Alcohol Content: 4.6%
Seasonal: No
Description:
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Amager The Sinner Series Greed
Brewer: Amager Bryghus
Style: Zwickelbier / Kellerbier / Landbier
Alcohol Content: 4.6%
Seasonal: No
Description:
Danish: Vi spurgte vores strømlinede marketingsdirektør om, hvilken øl der kunne illustrere dødssynden Grådighed. Efter blot et enkelt sekunds betænkningstid svarede han: ”Hvorfor gør vi ikke bare det samme som alle de store aktører i branchen: vi brygger en røvbillig øl og sælger den til en premium pris. Det er sgu’ da grådighed. ” Vores marketingsdirektør er en klog mand, så naturligvis gjorde vi, som han sagde. Og vi satte endda et billede af ham på etiketten.
Øllen endte så faktisk ret ok. Det er en helt regulær sydtysk pilsner uden så meget pjat. Håber I kan li’ den – det ku’ vi.
Vi er ikke stolte over at være syndere, men i det mindste er vi åbne omkring det...
English: We asked our smartass marketing director what beer would be a good choice for the sin of Greed. He only pondered for a sec and then said: “We should simply do as all the big players do: make a cheapass beer and sell it at a premium prize – that’s greed for you alright”. Our marketing director is a smart guy, so of course we did what he said. We even put a picture of him on the label. The beer however turned out pretty badass. It’s a straight up German Pilsener without any fuss. Dig it – we do.
We’re not proud to be sinners, but at least we’re open about it…
Brewed from pilsener malts, Tettnanger and Hallertau Mittelfrüh hops and a Southern German lager yeast.
Vi er ikke stolte over at være syndere, men i det mindste er vi åbne omkring det...
English: We asked our smartass marketing director what beer would be a good choice for the sin of Greed. He only pondered for a sec and then said: “We should simply do as all the big players do: make a cheapass beer and sell it at a premium prize – that’s greed for you alright”. Our marketing director is a smart guy, so of course we did what he said. We even put a picture of him on the label. The beer however turned out pretty badass. It’s a straight up German Pilsener without any fuss. Dig it – we do.
We’re not proud to be sinners, but at least we’re open about it…
Brewed from pilsener malts, Tettnanger and Hallertau Mittelfrüh hops and a Southern German lager yeast.
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